Engagements are built around your stage and your gaps — most founders start with one or two of these and expand as things take shape.
Get clear, tested answers to who you're for, what you do differently, and why someone should buy now instead of later — so every deck, page, and pitch says the same thing.
Founders who've never written down their positioning, or whose messaging changes every time they explain it.
Build a repeatable way to find and qualify the right prospects — instead of relying on whoever happens to respond to a cold LinkedIn message.
Founders with no consistent lead flow, or a pipeline that's all over the map on fit.
Turn founder-led selling into a process — call structure, objection handling, and a path from first conversation to closed deal that someone else could eventually run.
Founders closing deals themselves but with no repeatable process behind it.
The reporting, tooling, and habits that let GTM survive past the founder doing it all personally — so the next hire has something real to step into.
Founders preparing to make their first dedicated GTM or sales hire.